FullThrottle Technologies Launches New Audience Planner Tool

FullThrottle.ai introduced its Audience Planner fueled by Generative AI. This tool allows users to engage in AI-driven conversations to draft plans for targeting advertising audiences based on integrated first- and third-party data.

The Audience Planner enables advertisers to set specific business goals into the platform, which then creates initial audience plans tailored to these objectives. This facilitates the development of precise marketing strategies aimed at specific shopper segments, leveraging data such as interest, purchase history, and location.